BORN TO CREATE

Meet Pritika Swarup

Founder of Prakti Beauty. She’s part of a new generation of women who are redefining their place in the world by living fearlessly.

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BORN TO CREATE

Meet Pritika Swarup

Founder of Prakti Beauty. She’s part of a new generation of women who are redefining their place in the world by living fearlessly.

Discover More
New In
Necklaces
Earrings
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Collections

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Pure, Rare, Enduring

Highly regarded as one of the rarest and most beautiful precious metals on Earth, platinum offers a unique enduring radiance and timeless aesthetic that is truly born from the stars.

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Style Favorites

Helios Magnetic

$3,500

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Starlink Necklace

$1,450

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Limitless Hoops

$650-$1,400

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Radiance Necklace

$2,650-$5,300

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Halo Choker

$1,870-$2,100

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Limitless Hoops

$650-$1,400

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Moonrise Necklace

$2,100

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Aurora Necklace

$1,120

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Stargazer Ring

$1,120 - $1,160

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Limitless Loop Ring

$860 - $890

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